About
I first got curious about SEO around 2008. It did not start from business or marketing. It started from Friendster.
Back then I was obsessed with changing CSS on my profile. At first I used other people's themes, just copy paste and tweak a few things. But that was not enough. I wanted to understand how it actually worked. So I started learning on my own.
That curiosity led me to blogs. I began exploring how blogs worked, how layouts were built, how content showed up on search engines. From there I slowly discovered the fundamentals of SEO without even realizing that it would shape my future career.
At that time it was just a hobby. I joined communities, experimented with blogs, tested things, and learned by breaking stuff. I stayed active in blogging communities until around 2011 or 2012, though I honestly do not remember the exact year anymore.
After finishing school, reality hit. I needed money. So I worked on whatever job I could get. That phase pulled me completely away from the digital world.
I worked as an admin, and eventually I went deeper into operational roles, especially in inventory control and production planning. That is where I spent most of my professional years.
Inventory control and PPIC taught me something powerful. You do not just count stock. You calculate stock movement, safety stock, reorder points, volume forecasting, lead time, and production scheduling. You make sure materials arrive on time, production does not stop, storage does not overflow, and numbers actually match reality. Everything has to be structured, measurable, and efficient.
Without realizing it, that structured way of thinking shaped me.
Even though my daily job had nothing to do with SEO, I never completely left it. I still followed communities. I still read things. I still experimented when I had time.
Then covid happened.
That period shifted everything. I stepped into the creative industry and worked in digital marketing and social media. And naturally, I found my way back to SEO.
This time it was not just a hobby. This was the beginning of my career as an SEO Specialist.
Interestingly, I have always enjoyed taking things apart and understanding how they work. That is probably why I also spent time learning and working as a phone technician. Since years ago I liked modifying Android devices, flashing firmware, experimenting with custom kernels, tweaking software. I enjoy solving problems at system level.
Looking back, the pattern is clear.
I like systems.
I like structure.
I like understanding how things work under the surface.
SEO just happens to be the place where all of that comes together.
— Judithya Dwimanda